Ever since CBD’s popularity skyrocketed, there’s been a deluge of cannabidiol-based products that are popping up everywhere from supermarkets to farmer’s markets and everything in between.
CBD brands uniquely poised to grow female-focused categories
Women make up almost two-thirds of U.S. CBD users, according to a gender study from analytics firm NielsenIQ.
And with nearly 1 in 3 women saying they are likely to consume a CBD product in the next 12 months, cannabis brands are uniquely poised to grow female-focused categories like cosmetics and lotions in the coming years